Stitcher for Podcasts

Get the App Open App
Bummer! You're not a
Stitcher Premium subscriber yet.
Learn More
Start Free Trial
$4.99/Month after free trial
HELP

Show Info

Episode Info

Episode Info:

The principles of good marketing - know your customer, build a brand, find creative ways to tell your story - apply in any business, including brewing. To find out how craft breweries stand out in an increasingly competitive space, Manny and guest host Lizzy Snell talked to Liz and Jared Kiraly, the owners of Bone Up Brewing Company in Everett, Massachusetts. They tell the story behind Bone Up, their quirky mascot Horatio, and how Liz applied her design and marketing background toward creating a fun, social beer brand.

Subscribe to Bone Up's blog at boneup.beer/blog

subscribe to hacks and flacks

Read more ยป

Discover more stories like this.

Like Stitcher On Facebook

EMBED

Show Info

Episode Options

Listen Whenever

Similar Episodes

Related Episodes