When does 1 + 1 = More than 2? When you are adding the power of multiple marketing channels together.. Each piece of your marketing delivers results. But when you integrate your activities so social media drives traffic to your website which converts visitors to email subscribers, who then receive very targeted email messages the results are significanltly better. David Fischer of Solutions for Growth share his ideas on how to bring the pieces together. More Than a Few Words is a production of Roundpeg.