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Episode Info:   Trey Lewellen is my guest this week.    Trey Lewellen is the host of the 'Kommerce Kings' podcasts and a click funnel master who uses this method of marketing to great success. From helping Realtors build leads to selling physical products, it is an effective proven marketing model. In this episode, we talk about all things click funnels, how to use them, what a lead is worth, and why they are so effective. If you're sitting on the fence about click funnels or want to know more this is the episode for you. Key Points  We use funnels to help sell our coaching products. It also works to help us sell physical items. Within 3 days of using funnels, I was able to get a Realtor a client with a listing worth 3.7 Million. The funnel made is built on the Realtor. Instead of the lead getting a random call, they are primed with an email confirming that they are looking to sell. Then another email goes up saying who is going to call them, giving their name and number. When someone gives you their email address, you should value that at $20. In other words, you should give them something of at least 20 dollars in value with the content provided. 2% of people will actually take action and of the 2%, only some will actually implement. Most people have a product first approach, but this is wrong. A market first approach actually works. Polling your audience helps you focus your efforts and maximize efficiency. Every time we tried to sell something we thought was cool, it failed. The most success we got was by selling people what they wanted. You need to learn from the superstars. Find out what motivates them, what books they read, and what podca
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