The Jody Maberry Show : Marketing | Customer Service | Copywriting | Branding | Personal Branding
About This Show
The Jody Maberry Show is dedicated to helping you Market, Mobilize, and Master your message.
I draw from my experience in marketing, leadership, small business, and even as a park ranger to help you understand how to market your unique message. Successful entrepreneurs and experts, like Mike Kim, Lee Cockerell, and Jeff Brown, join the show to offer advice on how to master your message.
Most Recent Episode
How to Delight Repeat Customers
6 days ago
After a recent trip to Disneyland, I have been thinking about how to delight repeat customers. It is one thing to make sure someone has a great experience the first time they do business with you, but how do you continue to create a great experience for repeat customers? No one delights the way Disney does, so I asked Jeff Noel how to make sure a returning customer still has a great experience. Here are the three points you need to know about creating a great experience for your customers. All organizations have people, physical resources, and processes. What you do with these three resources will set you apart from others and make sure your customers are delighted. If you believe it can't be done, it can't. You may be the biggest roadblock to making sure your customers have a great experience. Find the stereotypes in your industry and use the three resources from point 1 to bust through them. Write out one stereotype for your industry. Below this, write People - Physical Resources - Processes. List out how you can use these three resources to bust through the stereotype. To learn more from Jeff Noel, you can follow him on Twitter at @JeffNoelMidlife.