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Episode Info

Episode Info:

How would you like to be ahead of the curve on how you can rethink your content marketing strategy? You know early adopters generally win, right?

In episode 23 we talk to Jimmy Daly about how you should stop thinking of your blog as a publication.

Instead, you should think about how you can:

1. Win the minds of your audience by creating content that acquires 'silent traffic.'
2. Win the hearts of your audience by getting them excited by the mission and vision of your company.

We talk about how you can balance both of these approaches and how in the future companies may end up choosing one path over the other.

Enjoy the episode and happy growing.

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