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Episode Info: Listen on  iTunes or Stitcher! How To Raise Your Fees For Professional Magicians   Without a doubt the topic of how to raise your fees as a professional magician is one of the most talked about and yet it is likely the least acted upon. Israel magician Zivi Kivi (Zivi Raviv) has doubled his performing fees within 5 years and here he shares what he calls his Champion Building System that turns bookers into brand evangelists by giving them the tools to sing your praises as a performer. Zivi is a children’s and family performer. The process he outlines here can be adapted to suit many styles of magic performance. The power of this marketing process lies in its simplicity. In this Episode we discuss: The magic market in Israel where a standard price for a Children’s birthday party is US$250. Zivi averages $500 to $700 per booking once he stopped playing the price competition game What is the Champion Building System? Value adding what you offer Creating a personalized movie clip that summarizes the event for each birthday. Customizing and personalizing the service you offer your client How you can turn a one day event into a 3 day event that keeps your marketing front of mind with your clients. You’ll hear the story of the family watching the video 250 times. It's the same amount of effort to think small as it does to think big. The reasons not to include this as an upsell How to overcome the problem of getting permission to video client’s children The power of using a marketing script. Using an iPhone to shoot, edit and upload a video of your magic show. Get this – it takes 20 minute to do. What are the key shots you must get? What shots get the best reaction from parents? Do you need a 2nd person to video for you and how to find them? What benefits are there? Here are four:1. Since all of your shows are being documented via a video camera then you have the opportunity to watch yourself live in front of an audience and improve your content and your show.2. Since you know you are "live" on camera, you smile more and act bigger. You also choose better looking props and more visual material.3. Since you hRead more »

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