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Yes, it's time to make selling fun, and Hugh Liddle, THE Sales Wizard at Red Cap Sales Coaching and the Elite Sale Academy, is here to help! Learning to be great at selling your product or service is really a matter of getting a grasp on a set of skills and (even more importantly) attitudes that can easily be taught and learned. Regarding attitudes, there are three mindsets that are essential if  you want to be consistently successful in sales. You MUST believe 100% in yourself, your company and your product or service.You must understand what your job is, and what it isn’t in selling.You must have your intention and focus in the right place As far as skills are concerned, you must know what to say, how to say it and when to say it. Stop doing sales presentations and start having sales conversationsListening is the greatest skill you can develop in your selling8 steps in the sales conversation Having a good handle on these three essentials will remove the icky and scary out of selling, so it can be easy, fun and profitable for you AND for your prospective customers or clients!   Abour our Guest Hugh Liddle is THE Sales Wizard at Red Cap Sales Coaching and Elite Sales Academy, where you can learn to make selling easy, fun and profitable.  Hugh’s sales training and coaching comes from over 44 years of in-the-field sales and sales management experience, so you get real life experience from his teaching, not just something out of a textbook.  Hugh is the author of Take the Icky and Scary Out of Sales, which is available in paperback or Kindle versions at Amazon.com.  He’s also a radio talk show host right here on Blog Talk Radio every Tuesday night at 8:00 PM EST. 

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