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Episode Info: What does it take to build a business that you can look back upon with pride? Sure, there will be challenges and growing pains—but how do you move past those to create something worthwhile? Good news: we’ve got a special guest who has done just that: she’s created a strong, profitable business (turned company) that helps people and leverages the power of her team to serve more deeply. I can’t wait for you to learn from my friend, Julie Bogart. Julie is the creator and owner of Brave Writer, the online writing and language arts program for homeschooling families. Brave Writer’s mission is to empower homeschooling parents to be writing coaches for their kids. Julie’s work in Brave Writer was recognized as an “outstanding contribution to society” in 2017 when she was awarded the Anne E. and William F. Madges Alumni Award from Xavier University. In our conversation, you’ll hear from Julie as she opens up about how her business started, what it was like building her team from the ground up, the journey from business to company, the best pricing advice she ever received, and much more. You’ll want to come back to this one —Julie has so many great insights to share! In this episode, listen for [1:30] I introduce my guest, Julie Bogart. [3:00] How did Brave Writer start? [11:35] What does Julie’s business look like today? [13:15] Julie opens up about how her business got off of the ground [16:10] Start listening to your inner mentor! [23:30] How did Julie begin building her team? [28:00] The best advice about pricing that Julie ever received. [31:45] Why The American Girl Doll is such a successful product [34:20] Don’t try to be Walmart! [38:40] How the hiring process has changed for Julie over the years [42:00] Julie shares one of the most challenging aspects of running a business [45:00] What is your exit strategy? [47:10] Business is less about what you achieve—and more about who you become. [49:10] Julie enters the Lightning Round: rapid-fire questions [59:50] Closing thoughts Listen to this episode by clicking the Play button below: Liked the show? Help me out! Click here to leave a review on iTunes! Yes, I’ll help Jeni by leaving a review! Listen to your inner mentor! One of the biggest challenges associated with building your business from the ground up is taking the time to listen to your “Inner mentor.” Most women are more familiar with their “Inner critic” than their inner mentor and that need to change! Julie Bogart was experiencing a season of massive growth with her business while at the same time going through a period of personal pain with the dissolution of her marriage. In the middle of this successful but challenging time – Julie needed to make a decision – would she listen to her inner critic or her inner mentor? She needed to be bold with her business and move confidently into the next phase by taking on a small loan – would she be able to? Thankfully, Julie was able to move past her dou...
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