The Art of Mobile Persuasion Podcast
About This Show
Show Info: In this podcast based on the best-selling book by leading mobile marketer and strategist Jeff Hasen (@jeffhasen), we discuss how the world's most influential brands are transforming the customer relationship through courageous mobile marketing. Hasen has spoken around the world more than 200 times on the core belief that everything and nothing has changed with mobile - we still need to sell more stuff. It's simply the how that is different.