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Episode Info: Include holiday shopping insights in your pitches and win big in Partner Rewards Mobile has changed shopping from one big expedition into hundreds of micro-moments throughout the day, as shoppers turn to their nearest device when trying to decide, find or buy something. Learn more There are three major trends1 we see impacting this holiday shopping season: Big shopping days becoming smaller:More people are planning to shop on their smartphones in spare moments throughout the day – instead of big events like Black Friday and CyberMonday. Mobile influencing more purchases than ever before: People use their smartphones all along the shopping journey, from inspiration to research to actual purchase. YouTube as gift guide: Increasingly, people are looking to YouTube for shopping advice, gift ideas, and product reviews. Find more insights, stats and vertical-specific trends using the newShopping Insights tool – then integrate them into your pitches to bring on more clients and get closer to the grand prize in this quarter's Partner Rewards competition.
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