Advertising Influencers: Conversations with Marketing Thought Leaders
About This Show
Marketing thought leaders, CMOs, and VPs from the heart of Silicon Valley and beyond, share their stories of breaking through the noise to build respected brands and successful businesses. Each episode focuses on the innovative ways these masters of marketing deliver the right message to the right audience — all with an emphasis on lowering the cost of customer acquisition. Your host Ander Frischer, Marketing Educator at Instapage, asks the questions you want answered and to gets the core of the macro trends affecting digital marketing from experts with a comprehensive view of the changing marketing landscape.
Most Recent Episode
Jon Bishop, Director of Growth at Heap Analytics on Small Marketing Teams
< 1 day ago
Jon Bishop is the Director of Growth at Heap Analytics, a self-serve analytics SaaS product that has changed the ability for non-technical professionals to access deep insights driven by data without the assistance of an engineer.
Previously, Jon worked at Periscope Data, another data analytics growth company, in which he multiplied revenue by 48x. At both Heap and Periscope, Jon was the first marketing hire. He has also worked as a growth consultant for venture backed startups.
The topics discussed in this episode include exponentially increasing value for your customers, attracting an educated user base, and the power of small marketing teams.
Episodes of This Show
7 days ago