The Lead and Brand Real Estate Show
About This Show
The Lead and Brand Real Estate Agent Show is a magazine style podcast delving into how to grow your leads, supercharge your real estate listings and dominate your market (without wasting time and money on big ad spends and chasing social media, full of success tips, personal stories and challenges that have been faced and overcome. The hosts, Jim and Louise McKenzie and their various guests, explore real estate wealth growth through topics like social media, hyper focused content marketing, outsourcing, personal branding, lifestyle design, leadership, productivity, and more as well as the mindset, energy, and attitude of the real estate business. We also like to look at the breaking news and issues that impact everyday living, and find the stories of real folks doing amazing things. Don’t expect “dry”! The format is fast-paced, informative, down-to-earth and entertaining. The Lead + Brand Real Estate Show ™ is also designed to teach you a core lesson, concept, or idea each episode that you can take action on easily.
Most Recent Episode
EP 2. Real Estate Agents And The Importance Of Branding
- Why Being A Successful Real Estate Agent is like Showbiz
- The importance of Branding
- Using your business experience; be heard above the internet chatter
- Using your experience in other fields to understand real estate negotiation
- You need consistent quality content to attract qualified leads
- Know your analytics
- Website woes: why your website has no traffic and fails to generate leads
- How to master hyper-local advertising
You hear a lot about the fact that today’s real estate agents have to create a distant brand to stand out in the marketplace. Today you meet my guest who used her showbiz sales skills and personality to create a thriving real estate business in Palm Springs, California
My guest Michelle Madison has had a varied career, transitioning from a successful show business career in promotions and marketing for the music industry for nearly 25 years, with vice president positions at Elektra Entertainment and Universal Motown - into real estate! In this interview you’ll discover many similarities between the industries and how Michelle has used her experience in one to fuel the other.
Learn how and why you can use your experience and interests to fuel your real estate business brand!
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Rated 5 out of
JGE Real Estate
Inspiring real esate podcast!
An excellent start to a podcast that offers insight into the achievements of others as well as usable info. Jim, you have a very relatable style of presenting that akes the listener feel involved. Nice job!
Date published: 2018-01-12