PSM: Professional Services Marketing
About This Show
Insights into the world of professional services marketing, presented by Josh Miles and David Lecours. The professional services industry is an increasingly competitive one – your firm needs to stand out from the pack, so a marketing strategy can no longer be an afterthought.
Most Recent Episode
106: Bold Brand 2.0 - the story behind the new edition
In this episode of PSM Show, David Lecours interviews co-host Josh Miles about the process of writing the second edition of his new book, Bold Brand 2.0. Josh and David discuss why Josh embarked on writing a new edition, the war for talent in A/E/C, and what makes for a good trademark. Subscribe on iTunes http://psm.show