Hawke Media COO Tony Delmercado teams up with executives crushing the digital market game to discuss the latest and greatest trends influencing the market. Tune in, turn it up, and grow your business. It’s like hanging out with the best marketing pro’s in the game, but better.Read more »
Hawke Media COO Tony Delmercado teams up with executives crushing the digital market game to discuss the latest and greatest trends influencing the market. Tune in, turn it up, and grow your business. It’s like hanging out with the best marketing pro’s in the game, but better.Read Less
The phrase “product/market fit” was coined by Marc Andreessen in his post “The Only Thing That Matters.” In short, product/market fit means being in a good market with a product that can satisfy that market.
Many companies create an MVP and simply hope their product takes off. You can have a huge market, but if you don’t have a product that fulfills the needs of that market, you’re going to be missing out. So product/market fit is all about finding cohesion between having a good product and a large market.
In this episode Joana Kogan, Product Manager at Gooten, explains how to line up your product with your market.