The road to ecommerce success can get bumpy – we talk to some of the world’s best-known brands to help smooth your direct-to-consumer journey. Learn from the experts on how to build your digital marketing strategy using best-of-breed solutions for a superior customer journey.Ecommerce expert Digital River brings you the inside scoop from industry leaders who are innovators in expanding into new global markets and masters at creating successful direct-to-customer channels. Together we’ll show you how to create exceptional customer experience and profit maximization for your online store and brand.Read more »
The road to ecommerce success can get bumpy – we talk to some of the world’s best-known brands to help smooth your direct-to-consumer journey. Learn from the experts on how to build your digital marketing strategy using best-of-breed solutions for a superior customer journey.Ecommerce expert Digital River brings you the inside scoop from industry leaders who are innovators in expanding into new global markets and masters at creating successful direct-to-customer channels. Together we’ll show you how to create exceptional customer experience and profit maximization for your online store and brand.Read Less
Elena Verna is an unabashed data nerd. For her, it’s the secret sauce for success, whether you are growing your company or launching a new product. From Safeway, to Survey Monkey and Malwarebytes, Verna has used her background in statistics to power growth at multiple companies.
What drives a customer to push the “buy” button on your ecommerce site? How can companies create a better customer journey and prove that it’s driving growth?
Verna is now sharing her knowledge as a mentor with Reforge, a career development company built by leaders in the tech world. In this episode, Elena provides us with her insights that have made her a sought-after talent in product marketing and growth.