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So many of us are starting up side hustles whilst studying or working. It’s all the rage.Why is this so? We can definitely thank social media marketing. It’s not only easy to use, it’s cheap, making it easier for us to get our brand out there and seen by the right people.One industry that continuously evolves with technology is fashion. Last week I sat down with an amazing Melbourne-based fashion designer. Her name is Santina Nicole Ponte, and her garments are both timeless and sophisticated.Santina established her fashion label, ‘Santina Nicole’ two years ago and since then has launched over 5 incredible collections. Her designs have received lots of accolades and have been proudly worn by some of Australia’s most recognisable faces.What makes Santina’s story even more amazing is that she’s only 25 years old. Yep. 25. In this Leap & Reap episode on The Promenade With Me Podcast, Santina shares some of her biggest business and life lessons. We also discuss her career journey, how she started up her business, the power of PR and social media marketing, how to recruit the right people, and what’s to come in both her business as well as the online fashion world.If you’re wanting to hear an amazing career story, expand your business knowledge or would love to work in the fashion industry, then this interview is for you. Enjoy!PS. If you love this episode, don’t forget you can subscribe and give a 5-star rating to The Promenade With Me Podcast on iTunes, TuneIn & Stitcher. This will help the show reach even more people. Thanks a million!Gianna & The PWM Team xx

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