Sometimes growing your business can feel like a never-ending experiment! The Growth Lab podcast by LOCALiQ delivers formulas and strategies from interviews with the biggest minds in business to help get YOUR business growing. Not only do we bring the FUN, but you'll also get a downloadable 'Lab Notes' with every episode with key takeaways AND question prompts to help you get out of your head and into ACTION!Read more »
Sometimes growing your business can feel like a never-ending experiment! The Growth Lab podcast by LOCALiQ delivers formulas and strategies from interviews with the biggest minds in business to help get YOUR business growing. Not only do we bring the FUN, but you'll also get a downloadable 'Lab Notes' with every episode with key takeaways AND question prompts to help you get out of your head and into ACTION!Read Less
We are excited to have independent board member and advisor for local, small and medium sized business and SaaS technologies on the show today. Neal Polachek is an expert advisor, and Tracy's partner on the Growth Lab Experience Live. Neal’s resume includes Director of Research and Consulting, VP of Advisory Services, CEO of The Kelsey Group, President of BIA/Kelsey, and more.
Neal talks about what it means to think like an app and how it affects the modern consumer. We talk about how to build trust through transparency and social proof. We discuss how this model can use data and insights to engage with customers in a personal way. We also talk about how modern technologies will allow businesses to go from reactive to proactive.
Show Notes
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