AMPlify
About This Show
Show Info:
AMPlify is the companion podcast to AMPlify: The Employee Advocacy & Engagement Conference. The AMPlify podcast provides conversations with the leading practitioners and thought leaders around employee advocacy and engagement.
Employee advocacy and engagement is essential to any successful corporate marketing effort. In this podcast, you will learn about best practices, trends and strategies that have made impact in the companies currently engaged in these efforts.
The AMPlify Podcast and Conference are produced by GaggleAMP Inc.
Most Recent Episode
Empowering Your Front Line Through Socialization, Education and Training
7 days ago
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24 minutes
Consistency is a key aspect of everything you do in your business. At the corporate level, you have to be sure your messaging is consistent in every department but especially at the front lines. On this episode host Glenn Gaudet chats with Henry Bruce, the senior vice president of marketing for Contently a content marketing platform that brings story telling into brands to tell their story to the marketplace. Henry shares his secrets to navigating what he calls the communications waterfall inside your company and explains how to overcome resistance at any level when navigating the choppy waters of changing your brand messaging.