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Episode Info: Highlights from this week's Fitness Marketing Q&A with Ben Dearman, Owner of KDR Fitness: Where Ben thinks every fitness professional should work The unconventional training job held early in his career The population you should be training to increase revenue (hint: it's not athletes!) How a lawsuit actually was the best thing that happened for his business (not recommended haha) How to move people from 30 day trial to permanent membership His thoughts on providing online training services and how he does group challenges Ben also said he's open to other fitness professionals getting in touch with him if they want to know more about what he's doing or ask him questions. Contact him at Links for this week's episode: KDR Fitness website Ben Dearman on Facebook KDR Fitness Facebook page Ben's personal blog About Ben Ben started his career in 2000 working as a student Athletic Trainer while attending Bloomsburg University.  He graduated in 2004 with a B.S. in Exercise Science and a concentration in Athletic Training.   After college Ben worked as an intern at Rutgers University under Shawn Windle before securing an Assistant Strength and Conditioning Coach at Bucknell University under Jerry Shreck.    After Bucknell he worked as the Head Strength and Combatives Coach for the 75th Army Ranger Regiment, 3rd Battalion as well as assisting in developing the “Operator Physical Evaluation Course” (OPEC) administered and taught to Navy SEALS and Navy Special Warfare Operators.  While at Fort Benning he was instrumental in developing physical readiness programs for the elite Ranger Recon Detachment (RRD) as well as developing the Ranger Athlete Warrior (RAW) Program.  He was also on the Modern Army Combatives (MACP) Competition team while working with the Rangers.   He owns and operates KDR Fitness in Lebanon NH, with his partner Jamie Crowe, which was recently voted "Top 10 Gym in NH".  He has also contributed to the Best Selling Book "Results Fitness - Top Strategies to get you RESULTS!" and was voted as one of "America's Premier Fitness Experts."   SORRY NO TRANSCRIPTS YET. WILL UPDATE POST AS SOON AS THEY'RE READY. I DON'T MAKE MONEY FROM THIS PODCAST SO IF YOU WANT TO SUPPORT WRITTEN TRANSCRIPTS FOR THE SHOW PLEASE SEE THE OPTIONS ON THE SIDEBAR. THANK YOU!
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