Experts On The Wire (SEO, Content Marketing, Social Media)
About This Show
Experts On The Wire is a weekly SEO & Digital Marketing podcast hosted by Dan Shure. This show is for the curious and passionate – those that want to discover new trends, tactics, tools, people and businesses doing remarkable work in the world of Digital Marketing.
Most Recent Episode
082: Massive Featured Snippet & SEO Growth (In an Ultra Competitive Industry) w/Stephanie Briggs
2 days ago
A tweet like the one below from Justin Briggs is hard to miss. 120% growth in product pages, 60% growth in content pages – and as I learned later – a 258% growth in featured snippet visibility. All in a highly competitive and regulated financial industry.
As you can estimate in the SEMrush snapshot below – that’s millions of monthly page views:
Proud of these results in a highly regulated, financial vertical. @stephbeadell is killing it. Content +52%. Products +120% YoY. pic.twitter.com/crKjYJa4TN
— Justin Briggs (@justinrbriggs) May 1, 2017
I had recently had Justin Briggs (50% of Briggsby) on this Podcast but wanted to talk with his business partner (and now wife, congrats!) Stephanie Briggs about how she helped this client achieve such remarkable SEO growth.
Our conversation spans across the SEO strategies used – but also into key things like how to persuade clients to take action in the first place, “mood boards”, projecting ROI, competitor analysis – and a TON more.
BuzzSumo – One of my favorite tools for coming up with content ideas, finding people who share content in an industry, and tons more (like alerts to keep an eye on your competitor’s links). Also, check out their new Question Analyzer Tool (formally Bloomberry – just launched within BuzzSumo!) Listen to the show for a special code to get 30% off BuzzSumo for 3 months.
Related Episodes You Might Like
* Justin Briggs- $953k ROI from SEO
Show Agenda & Timestamps
* SEMrush <– 15-day free trial link
* Adobe Analytics