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Episode Info:

Understanding the healthcare value dossier. How to accelerate revenues and expand markets.  Virtual or corporate onsite training for MSLs, MA professionals and Medical Writers.  Nascent Medical LLC to offer a Six-week Course on Health Economics and the Health Outcome Liaisons on April 20th.  The course will be led by Jennifer Williams PhD, JD, MBA, RN, MS a veteran leader in the field of Medical Science Liaison and Market Access.  Corporate onsite training available.

 more info at http://nascentmc.com/blog/2017/01/11/msl-market-access-course/#more-3419

Six-Week Course on Health Economics and the Health Outcome Liaisons

Course content includes:

  • The role of the MSL and Health Economics Liaison
  • Review Managed Care Models
  • Review Value Development Plans (VDP)
  • Review the components of a Value Dossier and Develop an individualized Dossier
  • HEOR impact on Licensing and R&D
  • Review Market Access Strategies to include pricing, research plans, and sales strategy
  • Identify tactical outcomes research and economic models to demonstrate the clinical and economic elements
  • Define the communication strategy and tactics for the diverse audience to include Government and Lobbyist, Health Plans, IDNs, Advocacy Groups, and KOLs
  • Address price strategy and reimbursement
  • Review new technologies to enable communication in the form of field tools such as calculators and dashboards

 

What is a Value Dossier?

  • A Value Dossier presents a summary of the clinical, economic, and humanistic value and supporting evidence (studies) for a new product in a disease area as well as background information on that disease. This includes the burden of illness and epidemiology
  • The dossier development process involves the creation of value messages, an evaluation of the evidence supporting each of the messages, and identification of evidence GAPs
  • The dossier can be instrumental as a guide the development of future research studies, publication strategies, and other evidence generation activities.

What information is in the Value Dossier?

  • Disease Description
  • Global Epidemiology and Global Burden of Illness
  • Summary of Treatment Pathways, Guidelines, and Competitor Landscape
  • Unmet Medical Need and Place of New Product in Clinical Pathway
  • Value Story
  • Clinical, Economic, and Humanistic Value Messages and Statements
  • Summary of Evidence Supporting Product Value
  • Clinical Evidence: Summary of Safety and Efficacy Studies
  • Humanistic Evidence:  Summary of Outcomes Studies to include Quality of Life Studies

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