Game Change: Business of Massage Therapy
About This Show
A podcast for the massage therapy and spa industry. This show takes a different spin and is a weekly show that will discuss such topics as setting up a business on a budget, time management and how to grow your business. We will also have interviews from successful entrepreneurs who will share their challenges and successes. The question is - are you ready to game change your business?
Most Recent Episode
98: Take Your Marketing to the Next Level with Reid Peterson
5 days ago
How is your current marketing strategy working for your business? Do you need a fresh approach? Today’s show is about bridging the gap between “I don’t have time to do this myself” and “I don’t have the money to hire someone else.” My guest says, “Let me SHOW you how!” Reid Peterson, MA, CMT, is the founder and owner of Bodywork Business Pro. His company helps massage and bodywork practitioners increase their online presence and grow their clientele. Join us to learn how Reid’s tips and advice may be just the thing to take your marketing strategy to the next level! What you’ll hear in this episode: Reid’s inspiration to become a massage therapist: At age 21, he went on a ski trip and got a massage that changed everything! His thriving massage therapy practice in Minnesota and why he wanted to do more Bodywork Business Pro: Reid’s online marketing company where he can teach other practitioners what he’s learned about business and marketing in the health and wellness field The trend in social media marketing and how Reid has tailored his courses to meet the need The benefits of video courses and tutorials to employ multiple senses The #1 thing that held Reid back: DOUBT How Reid fought to overcome the doubt that never really goes away by breaking things down into baby steps Reid’s “Aha moment,” when his first customer signed up for his course Reid’s advice to others about becoming a massage therapist: Have a trade partner to learn from and gain referrals from Do your best to be your own boss Start small with social media and create a three-month plan with action steps Document your marketing steps with detailed notes How Reid uses YouTube videos and blog articles to promote his business The best advice he ever received: “Breathe and believe” A recommended book: Business Mastery by Cherie Sohnen-Moe Resources: Reid’s website: www.bodyworkbusinesspro.com Reid’s email: email@example.com Reid’s YouTube channel: Bodywork Business Pro