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Episode Info: Jamie Shanks is a world-leading Social Selling expert and author of the book, "Social Selling Mastery - Scaling Up Your Sales And Marketing Machine For The Digital Buyer". A true pioneer in the space of digital sales transformation, Jamie Shanks has trained over 10,000's of sales professionals and leaders all around the world.   WHAT YOU WILL LEARN IN THIS EPISODE: The meaning of Social Selling revolution  How Jamie built his firm from a laptop, a stack of business cards and a tank of gas  Top 10 Do's and Dont's for Social Selling  How to incorporate social media triggers, insights, referrals and competitive intelligence into the daily sales cycle    SHOW NOTES [00:15] Introduction [01:26] Business stories that inspire Jamie  [01:38] Building his firm from scratch [03:06] How he got into sales [05:31] Business development engine [06:16] Favorite Sales failure [06:30] Commercial real estate Lesson [08:18] The Importance of Social selling [08:40] Business to Business companies [09:14] Triggers, referrals, insight and competitive intelligence [10:48] Why some companies are yet to embrace social selling [11:00] Fear of change [13:15] The Role of LinkedIn [15:49] Do’s and Don’ts [17:32] The emerging power of video in SM space [19:56] The Art of Storytelling [20:08] Building a storyboard [21:26] The STAR process [22:52] About Jamie’s book, Spirit Selling [23:40] Contact info [24:35] Outro SHOW TRANSCRIPT Ed Bilat:                                                           Jamie Shanks. Welcome to the show.   Jamie Shanks:                               Thank you so much for having me.   Ed Bilat: I'm delighted. Jamie, I’ve been watching your videos from all over the World, exotic places, airports, helicopter, castles. I've been following you for quite some time so it's an honor to have you on the show and congratulations on your new book, Spear Selling. So that's wonderful and would love to hear your story. But before we do this, let me ask you our traditional question, which is, what business success story inspires you and why?   Jamie Shanks:                           The business success story that inspires me is any entrepreneur that has built something from scratch. For me, as somebody who built his company from an idea and a failed consulting practice at that in my first couple years, I am inspired by anyone who is a founder, owner, operator who took a business from zero to millions of dollars. In fact, you know, you can read books about those that have built billions of dollar businesses, I'm less inspired by those that take over businesses more about those that started from scratch. Ed Bilat: Wonderful. Yeah, I watched the video where you described the experience, I believe you were getting married at the same time. Right. And starting the company. So just a total start from nothing. Correct? Jamie Shanks: I mean all I had...
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