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Episode Info: From learning how to "paint with thread" while working in a coffee shop to dressing Post Malone, Lil Nas X, and The Highwomen, Indiana's Jerry Lee Atwood is now the lead tailor, embroiderer and rhinestone wrangler of Union Western Clothing. Jerry Lee Atwood (a name you can only say in its fullest) and his partner Joe David Walters create custom western wear garments as Union Western Clothing. Jerry Lee Atwood's childhood in Indiana played to the soundtrack of his father's thousands of country records. While he was working at a coffee shop and learning how to "paint with thread" in his twenties, a customer gifted him a book on the history of western wear. Already interested in that genre of fashion, the book influenced him to lasso his future by refining his sewing and embroidering skills at a drapery shop and the Indiana Repertory Theatre. Jerry Lee Atwood completed only his first custom commissioned fully-embroidered suit eight years ago, and now you can find his work on red carpets, awards shows, and album covers. Join our rodeo to learn about the industry around commissioned clothes for celebrities, the journey of his chain stitch embroidery machine, and why he remains in Indiana. Drink deep of the culture that surrounds you this week with Jerry Lee Atwood from Union Western Clothing Visit the Union Western website! Review the episode on iTunes, Twitter, and Facebook! Join our community on Patreon! What We Tasted...Hotel Tango Whiskey Check out our sponsors for this episode: Hotel Tango Artisan Distillery hoteltangowhiskey.com  Facebook - @hoteltangowhiskey Instagram - @hoteltangodistillery Twitter - @hoteltangoindy LinkedIn YouTube Drink Culture Website: https://www.drnkcltr.com Drink Culture Newsletter: https://www.drnkcltr.com/newsletter/ Drink Culture Patreon: https://www.patreon.com/drnkcltr Drink Culture Instagram: https://www.instagram.com/drinkculturepodcast/ Drink Culture Facebook: https://www.facebook.com/drinkculturepodcast  
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