Stitcher for Podcasts

Get the App Open App
Bummer! You're not a
Stitcher Premium subscriber yet.
Learn More
Start Free Trial
$4.99/Month after free trial

Episode Info

Episode Info:

#156 Energizer’s Crowdfunded Smartphone-P18K  They wanted to raise $ 1,200,000 for the longest lasting mobile phone batter ever made  and  only made $15,000. What happened and what does this mean for the battery company overall? Is crowdfunding going to stop? This case study is a must listen for marketers everywhere. Need help with your projects? Dr. Wright can be contacted at

--- Support this podcast:

Read more »

Discover more stories like this.

Like Stitcher On Facebook


Episode Options

Listen Whenever

Similar Episodes

Related Episodes