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Episode Info: How Do I Sell During The Coronavirus Outbreak?  Many industries are affected by the coronavirus pandemic. With that, there are a lot of questions in the sales community about how to move through this season well.  How can you sell while everyone is quarantined and practicing social distancing?  Scott Romney is a senior account executive at Soci. He loves sales and building relationships. Soci’s goal is to help their clients overcome the challenges that may come from internal alignment or with their local franchise partners. Soci can come in to balance their clients’ social media reviews and  do it using just one platform.    Facing the challenges Businesses that are sole-ownership need to take special care with protecting their brand. The main challenge that salespeople are facing right now is how to keep doing sales without compromising the health of all involved and their businesses. Most salespeople are now hiding by not calling people or having conversations with their prospects and clients. What these same people need to wake up to, however, is the reality that the economy is not dead.  It’s still going and very much alive. We’re not currently in recession and the economy can still pick up once the pandemic is controlled and managed.    The economy is not dead.  People are still working but they are working differently.  #COVID19 Understanding the circumstances is imperative to be able to see the opportunity in times of crisis. We all have defining moments in our careers that can change our mindset. You need to ask yourself what these defining moments mean for you. Looking at the challenge brought about by the coronavirus outbreak, ask yourself how this defining moment can change your outlook as a small business. Look at the efficiency and gaps when implementing new flexible working hours and the critical role that social media plays amid COVID-19. Social media isn’t just all fluff but a real lifeline, especially with staying connected to clients.   In every crisis, there’s an opportunity. As salespeople, it’s part of the job to take advantage of the online resources and get to work digitally. This means of communication can help businesses inform, educate, and connect with their clients.  Keep working Even with the pandemic, 99% of the world’s population are still working. Salespeople can pick up the phone and build relationships with their prospects despite the change in how we do business. You can connect and build value, helping your clients see you as a thought leader by continuing to offer counsel.  There is still an opportunity to help with pain points.    It’s time to have a positive side. The nation has faced far greater challenges in the past but they were overcome. As a sales leader, recognize you can come out of this crisis as a leader and not a lagger. Let your prospects know you are working, even in this dire situation, and keep them informed. Make it your goal to build relationships because ...
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