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Episode Info

Episode Info:

In her book, “Primed to Perform - How to Build the Highest Performing Cultures Through the Science of Total Motivation”, Lindsay McGregor and her co-author Need Doshi say:

“While most people agree that culture is important, building great cultures still feels like magic that only a gifted few are born knowing how to practice.”

In this episode of the CultureLab podcast, Lindsay talks about the findings of her research to demystify this “magic”.

We explore what she learned from over a century of existing science on high performance as well as from her original research that involved iconic organizations such as Southwest Airlines, the Apple Store and Starbucks.

Episode Highlights

In this interview, Lindsay and I discuss:

  • What brought her to culture work
  • What tactical and adaptive performance are, how they differ and why it’s so important to balance both
  • Total Motivation (ToMo) - what it is and why it can revolutionize the way you and your team work and what you can achieve
  • New insights after publishing her book
  • What’s next for Lindsay and her company, the Vega Factor




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