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Episode Info

Episode Info:

Ronnie Wyatt is half of the dynamic duo of Ronnie and Tim Wyatt, who own Pecan Jacks. They are one of the best at taking care of their customers and they have a product that is ridiculously good. Before Pecan Jacks, they had previously started a business and ran it successfully for 7 years until the economic downturn.

During the episode, learn about the power of reinvention, authenticity and a willingness to change. Ronnie discusses how being open to changing course has helped her along her journey, as well as the balance between pricing and value.





“If you make a decision that’s right at the time if you decide it’s not, do something to change it”

Time Stamps:

1:55– Ronnie’s Story

4:02 – Walking through the transition to getting her flagship store in her dream location

7:10 – Decisions that Ronnie might’ve made differently if she had the chance – Not being afraid to change course

13:27 – Something Ronnie knows today that she wishes she knew 4 or 5 years ago

14:10 – How Cory and Ronnie met - A great product that needed more exposure

17:08 – How Ronnie’s thinking has changed presenting her brand online over the years

18:22 – Assessing value and pricing

20:50 – Ronnie’s changing ambitions after achieving some of the goals she set out for the business initially

23:02 – Ronnie’s craziest entrepreneurship moment

25:23 – Rapid fire questions!

27:30 – Entrepreneurship trivia!


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