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The risk of disruption seems to be a topic for most corporations nowadays – and in the eye of the storm is the mobility industry. The success of completely new business models, such as Uber and Lyft, coupled with the promises of the shared economy and autonomous driving, have put companies under pressure to design new products and services. In this episode I talked to Nico Gramenz, vice-president of strategy and digital transformation at Siemens Mobility Management. This part of the company focuses on road and rail infrastructure. 

Nico spent years in the military and served in Afghanistan before working with mergers and acquisitions at Siemens. Now his job is to help his company take advantage of the digitalization. He started his journey learning from a previous victim of disruption: the music industry.

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