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Episode Info:

Jose Caballer is a creative entrepreneur, designer, facilitator, meditation enthusiast.  Jose founded The Groop a digital agency and there he got his “Street MBA” and got to work with diverse creative clients such as Al Gore, Jamie Oliver, Thomas Keller, Alice Waters, corporate clients like Disney and Nike and over 30 startups including MySpace and One Drop. Today he combines his 20 years of design and businesses experience with his passion for teaching and trains thousands of creative professionals on webinars and in workshops worldwide.

We talked about life, career, and startup with Jose’s unique perspective of design principles, product strategies, and spirituality.

  • The process of reinventing yourself every day
  • ”How much are you willing to surrender providing your gift to people”
  • Jose’s 3-step design process: define the vision, mock it up, share with others
  • The Importance of media diet (and the cost of distraction)
  • How to get more forward momentum (and feedback)
  • How to find your path (hint: your path is right in front of you if you look at the right direction)
  • How to innovate in your future path (by asking the right people)


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