What's The Word?
About This Show
"What's The Word?" is about finding out what inspires people to succeed in their respective careers.
The show is hosted by Cheval John, founder and CEO of Vallano Media, LLC, a marketing agency which helps businesses navigate social media to build a loyal audience and in the process become more profitable.
Every week, you will hear how each guest choose their career path and overcame the odds to be successful the right way.
Their stories will inspire everyone to chase their dreams and achieve their own success to make the world better.
Most Recent Episode
Dr. Karen Freberg, Associate Professor at the University of Louisville
3 days ago
Dr. Karen Freberg is an associate professor at the University of Louisville.
Her research interest is in social media and public relations.
Dr. Freberg has created her #freberg classes which allowed her students to work with brands during the semester.
Her recent #freberg17 class put together and implemented a social media marketing plan for the Louisville Bats which increased their audience.
Before becoming a professor, she was a student athlete at the University of Florida and later at University of Southern California as a graduate student.
During her time as a graduate student, she spent a semester doing an internship for a public relations company in South Africa.
Dr. Freberg has presented at conferences around the world and even written guest articles for Adobe and Meltwater.
She has also been featured in online media outlets including Hootsuite and Front Office Sports.