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Episode Info:

Chuck Surack is a lifelong entrepreneur: optimizing paper routes at five years old, building a 725 million dollar business, and rejuvenating several small businesses in Fort Wayne, Indiana. In the second half of this two-part interview, we discuss other online retailers (such as Amazon), Chuck Surack's role in Sweetwater, and his other business ventures. Listen to Part 1 (Ep.008) for more great advice from Chuck Surack!

Notable Timestamps:
00:00 Introduction
1:19 Sweetwater, Amazon, and other online retailers
4:40 How Sweetwater manages their customer relationships
7:40 SEO and internet presence
10:02 Chuck Surack's role in Sweetwater operations
11:19 Spreading the Sweetwater message and letters from fans
13:49 Warning signs in a business
16:49 Chuck Surack's other business ventures
20:01 Last words of advice
TL;DL: At 21:19, I share my thoughts and takeaways on the interview.

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