Recruit & Retain: Trucking Edition
About This Show
If you need advice on how to find and keep the right talent in the trucking industry, you have made it to the right place!
Recruit and Retain: Trucking Edition is all about developing the best practices and methods for finding talent and keeping it in the trucking industry.
Turnover can be almost 100% for many companies over the course of a few years which is ASTOUNDING! Yet the demand for employees in the trucking industry remains at an all time high. What is going wrong? Why is it so hard to find the right employee? And when you do, why is it so hard to keep them?
Chad Hendricks will be interviewing experts across the country to help you solve those problems and make your company more profitable and stable than it has ever been!
Most Recent Episode
Episode 32: Women in the Trucking Industry, with Ellen Voie
4 days ago
Ellen Voie entered the trucking industry inadvertently. When she stumbled upon the trucking industry, she hadn't planned on making a career in transportation. Prior to joining the trucking industry, Ellen had been working at a steel fabricating plant within the Drafting Department. Management asked Ellen if she wanted to move into traffic and she agreed. She was sent to school to become educated in traffic and transportation management. Ellen believes that once an individual gets involved in the trucking industry, it gets in their blood and causes them to remain in the industry. After many years of working in the trucking industry, she has fallen in love with her career and area of work. Women in Trucking Association is an organization that Ellen founded in March 2007. As the founder of this non-profit association, Ellen serves as the President and CEO. Ellen founded the Women in Trucking Association to encourage women to pursue careers in the trucking industry. The Women in Trucking Association has the objective of eliminating obstacles that might prevent women from achieving success in the trucking industry. This association also aims to celebrate the successes and triumphs experienced by its members. Prior to founding the Women in Trucking Association, Ellen served as the Manager at Retention and Recruiting Programs in the largest truckload carrier in North America, Schneider, Inc. as the Manager at Retention and Recruiting Programs, Ellen was responsible for creating programs at the corporate level to encourage underrepresented groups to pursue careers in trucking. She also designed initiatives to reduce or eliminate common causes of driver dissatisfaction, which is the most common cause of high turnover rates. Ellen also managed the communication channels for drivers, such as the website, newsletter, and audio magazine. “83% of women enter the trucking industry after being encouraged by a friend or family member. This friend or family member is usually already employed in the trucking industry.” - Ellen Voie What you’ll learn about in this episode: The importance of celebrating female drivers Why the strategies for retaining and attracting female drivers is different from male drivers How women typically enter the trucking industry and what this means for trucking companies What drives women away from the trucking industry The impact of stereotypes and recruitment and retention of female drivers The importance of targeted and non-generic advertisements for the recruitment of female drivers How to create a solid recruitment message about safety to encourage female drivers to join the trucking industry The vulnerability of women in the trucking industry and how to minimize this vulnerability Ways to contact Ellen Voie: Website: www.womenintrucking.org Twitter: @WomenInTrucking