Stitcher for Podcasts

Get the App Open App
Bummer! You're not a
Stitcher Premium subscriber yet.
Learn More
Start Free Trial
$4.99/Month after free trial
HELP

Show Info

Episode Info

Episode Info:

"Here's my product, please buy it" doesn't work, yet so many people still try to run their ads that way.  

Telling stories can get people engaged with your content and form a place of emotion. So today, we're talking about selling with stories.

Your business already has a story, whether you know it or not. 

Telling it well is just a matter of going back and seeing which parts resonate the most with people.

Russell Brunson sums it up into three words, "Hook, story, offer." Get their attention so they aren't still scrolling. Tell a story they can relate to. Make an offer. This episode goes into case studies, examples, and ways to implement this into any business.

Some topics we cover include: 

  1. Playing to the identity of the people you are serving
  2. Selling a lifestyle vs selling a product
  3. A simple framework for selling by using stories
  4. How the internet and the nature of marketing has changed advertising


Have questions? 

Join the Building It Online Facebook group and let us know what questions you have or what you'd like to see in future episodes.

Connect with Brice and Mike here:

Brice @ Major Impact Media - Facebook, Website

Mike @ Outside ROI - Facebook, Website

Read more »

Discover more stories like this.

Like Stitcher On Facebook

EMBED

Episode Options

Listen Whenever

Similar Episodes

Related Episodes