Breaking Beauty Podcast
About This Show
Two longtime magazine beauty editors, Jill Dunn and Carlene Higgins, chat about the breakthrough beauty products lining store shelves, and how they came to be. Each month, we talk to the industry’s most genius founders, and find out how they broke into the biz, with a little beauty idea that blew up into a million-dollar success story. Find out which products beauty editors and insiders really hoard, while hearing the struggles and successes behind the world's buzziest beauty brands.
Co-Creators: Carlene Higgins and Jill Dunn
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Theme Music used with permission, courtesy of Saya.
Most Recent Episode
Ep 19 - Invisibobble Co-Founder Sophie Trelles-Tvede
Meet today’s version of the scrunchie, the Invisibobble! But you probably don’t need an introduction, you probably have one in your hair right now. Or maybe your daughter is wearing one of the telephone cord-looking hair holders, or your spin instructor, or that cute girl with the loose bun across the subway aisle. Last year, four million units of Invisibobble were sold worldwide, that’s eight spiral slinkies per minute.
Now meet the inventor of The Invisibobble, Sophie Trelles-Tvede, who was an 18-year-old university student when she dreamed up the idea, fresh from a dorm party (been there!). The co-founder approached her friend, Felix Haffa, and with their combined savings of $4,000, launched a massive beauty brand. But just how did their ages work to their advantage? You may be surprised to hear that social media had zero to do with it. You might also enjoy hearing about the time that their ages definitely did not work in their favour during one of their early business deals (don't worry, they got theirs).
Hosts: Carlene Higgins and Jill Dunn
Audio production: Olivia Nashmi
Theme song: Cherry Bomb by Saya
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www.Breakingbeauty.ca - Check our blog for all products mentioned.
Episodes of This Show
Dec 19 2017
Dec 6 2017