Brandwidth On Demand
About This Show
The mediascape keeps changing. Are YOU keeping up?
The "Brandwidth Era" means mastery of more valid distribution platforms for branded audio content.
In each 15-minute episode the best in the business share insider tips, tools and trade craft secrets to success now and in the future.
Co-hosted by Media Strategist and 2nd-generation broadcaster David Martin and recovering radio programmer, manager Kipper McGee, who also authored the book "Brandwidth: How Big Broadcasting is Missing the Mediamorphosis".Read more »
Most Recent Episode
#072 - 50 Shades of Kay - Elizabeth Kay, WMYX/Milwaukee
7 days ago
WMYX Morning star Elizabeth Kay is living proof that a hometown girl can do well! Growing up as one of four girls in Milwaukee’s Bay View neighborhood, her Dad raised her to love sports. She's a Packer shareholder and tries to make as many Packer games as possible. Her love of sports doesn't end there; she lives an active lifestyle, frequents the gym and enjoys any outdoor activities. After graduating from UW-Milwaukee, and a four-year stint doing mornings in Green Bay radio, Elizabeth returned home to co-host mornings on 99.1 The Mix (WMYX). Now, whether Milwaukeeans are commuting, shuffling the kids off to school or hitting the snooze button for the 17th time, Elizabeth & Radar are the perfect way to share a smile and get your day off to a great start, and today, Elizabeth shares some of her insights with us. Biggest Takeaways You Don’t Want to Miss: (2:28) How attending a COUNTRY concert lead to a career in Hot AC! (3:33) What allows some shows to WIN, while others struggle? (5:07) The radio ‘secret weapon’ that anybody in radio CAN use, but many don’t. (7:26) Elizabeth’s advise for young women (and men!) who would like to follow in her footsteps. (9:12) Lessons learned from some of Elizabeth’s top role models. (#3 might surprise you!) Complete show notes at: Read more »