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Episode Info: How are million dollar coaching businesses built? Taki Moore teaches us what’s working for him and his clients. In Episode 52 of the Bean Ninjas Podcast, Meryl Johnston talks to Taki Moore about how to build million dollar coaching businesses using content and frameworks. Want to become a million dollar coach? Taki Moore teaches us what’s working for him and his clients.Click To Tweet  How Taki Moore transitioned from ‘marketing guy’ to maker of million dollar coaching businesses As a seventeen-year-old, Taki was fascinated by coaching. It’s a great job because you’re teaching people about something you love, and helping them achieve certain goals. He got hired as the marketing guy for a coaching business, the guy that gets the leads. His first job was to get sixteen business owners to attend a workshop. To invite these people you get a script, and call one by one, then again call for confirmation. The script was bad, so, nobody really wanted to talk to him. Out of twenty-two confirmations, only two business owners actually showed up to the workshop. “There was something that I’ve done that made them feel more comfortable lying to me than to show up. Taki worked with Action Coach for three or four years, and according to him, “every day was like attending a seminar”.  Winning his first coaching client His transition to coach happened when Taki got approached by a coach from his franchise that had no leads, database or money. Since they had a list based on earnings, Taki could see that this guy was at the bottom. After following Taki’s thirty-day plan, the coach became second on the country list in earnings. Taki knew then that he had found a plan that worked, and this became the foundation for his successful business. Taki is a big advocate of building a business that works for you. You don’t need a computer to be a successful coach Taki runs his coaching business from a small bag, and after a not-so-funny-at-the-time turn of events, he no longer uses a laptop. “Dropped my key, went to catch the key, and I had to choose between either dropping the Toblerone or the laptol and for some stupid reason I dropped the laptop.” After buying a new iPad, this bad technology streak led to a personal realization: “Turns out my whole job is really two things; I need to talk, and I need to draw. I use my phone for talking, and my iPad for drawing.” Taki wasn’t kidding when he said that he uses his iPad for drawing. He’s a master at utilising content marketing to attract new clients, especially with video and Facebook. Here’s one of Taki’s Facebook videos:   Related: Profitable Coaching Business: A Guide to Improving Financial Health through Bookkeeping There are many benefits of building a coaching business, but for new coaches, it can be extremely challenging to attract clients. In our podcast interview, Taki shares a few strategies that have worked for him and his million dollar coaching clients.   Taki...
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