Build from the HYPERGROWTH Network gives you the inside track on all things product and product management. Host Maggie Crowley, former Olympian turned Harvard MBA turned Director of Product Management at Drift, sits down with the best of the best across product management, design and engineering to bring you lessons from product greats at Atlassian, Pluralsight, VMWare and more.Read more »
Build from the HYPERGROWTH Network gives you the inside track on all things product and product management. Host Maggie Crowley, former Olympian turned Harvard MBA turned Director of Product Management at Drift, sits down with the best of the best across product management, design and engineering to bring you lessons from product greats at Atlassian, Pluralsight, VMWare and more.Read Less
It’s underused, underrated, and often seen as a “soft” thing to focus on. But guess what? Product discovery is also critical in making sure you’re building the right thing – and the more thorough your discovery is, the more effective your delivery will be. So on this episode of Build, Maggie meets with Jocelyn Mangan, someone who has a ton of operational experience in product discovery. Before she was the co-founder & CEO Him for Her (an organization helping to get more women on for-profit boards) Jocelyn was the COO at Snag and the SVP of Product at OpenTable. Tune in to find out how much time product discovery really takes, what “good” discovery looks like, how to overcome challenges to getting your team to do more discovery, and how to establish discovery metrics to keep improving as a team.Links mentioned in this episode:* Opportunity Tree from Teresa Torres https://www.producttalk.org/2016/08/opportunity-solution-tree/* Blitzscaling by Reid Hoffman https://www.amazon.com/Blitzscaling-Lightning-Fast-Building-Massively-Companies/dp/1524761419Like this episode? Be sure to leave a ⭐️⭐️⭐️⭐️⭐️⭐️ review and share the pod with your friends! You can connect with Maggie and Jocelyn on Twitter @maggiecrowley @jcmangan @HYPERGROWTH_Pod.