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Episode Info:

Our guest is Kelly Pratt, the founder of SO DO IT! A community helping creative women take action on what matters to them.

Listen as we talk about how she created her in-person So Do It! Salons and her online So Do It! Society. You'll also hear about what she's creating next.

For those of us who have (or want to have) online programs, it's important to figure out how to create high-quality experiences for our participants. We strive to figure out how to hold on to what works well in person while also taking advantage of what the internet makes possible. We also want to avoid the things that can make being online feel toxic or distracting.

In our conversation, we talk about the choices Kelly's made about what online platform she uses for her programs, and how she brings some of the best aspects of in-person work to the online space.

We also talk about how Kelly networks both online and in person. It's her #1 marketing strategy, and she does it with authenticity and without attachment to the outcome.

Topics Discussed In This Episode:

  • Why taking action is more important than getting it done
  • Her personal story of returning to dance
  • Creating So Do It! In-person Salons
  • Creating accountability for her participants
  • Creating safety in her online community
  • Bringing the best of in-person interactions to the online space
  • Her vision of an online "village"
  • Networking as her #1 marketing action

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