The Outerview with Alan Swan
About This Show
The Outerview is a series of conversations dissecting the art of interviewing, media & storytelling hosted by Alan Swan. Alan talks with writers, producers and broadcasters – hearing their techniques, their influences and their stories.
Most Recent Episode
Episode 19 - Bernadette Jiwa
This week Alan talks to best-selling author and marketer Bernadette Jiwa about her latest book 'Hunch'. Bernadette is a recognised global authority on the role of story in business, innovation and marketing and the author of five best-selling books on marketing and brand storytelling. She advises, consults and speaks to entrepreneurs and business leaders who want to build meaningful brands.