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Are you wondering which marketing tactics and resources to use with your limited time and marketing budget? Our guest, Growth Marketer, Educator and Founder Shamir Ozery shares his best startup marketing advice. Shamir helps entrepreneurs, startups and businesses build, plan and execute digital marketing initiatives that focus on growth, business impact and ongoing optimization, while making the most of existing resources. Shamir taught Entrepreneurial Marketing at the University of Michigan’s Center For Entrepreneurship, and continues to share his marketing brilliance with the startup community here in Boston. With extensive international agency experience, and working with various Fortune 500 clients, Shamir Ozery has spent the past 10 years focusing on branding, messaging, digital marketing strategies, and execution to help clients of all sizes attain impactful and measurable growth. I randomly met Shamir on Twitter, as one does when hanging out at the Twitter bar, when he shared an extraordinary startup marketing slide presentation. Shamir knows that marketing can be especially challenging for startups and early stage companies with limited resources and time. Which is why I’m so thrilled he’s here to share his best startup marketing insights and guidance, including: * the 50/50 rule * 4 steps for Founders to get traction * beware of Vanity Metrics * Bull's Eye Traction Strategy * Minimum Viable Campaigns * Online Advertising, SEO, Email Marketing Here's the link for the Marketing Technology Landscape Supergraphic (2018): Please connect with Shamir on: LinkedIn: Twitter: Blog: Sivenso: You can purchase my Pitch Deck Template here: Be sure to use STARTUPLIFE at checkout to receive a 20% discount. Until next time dear Listeners - stay strong, stay focused – and remember - you’ve got this – Cheers!

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