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Episode Info:

The Wall Street Journal recently profiled Republican Texas Congressman Will Hurd about how he managed to get re-elected in 2018 in a blueish district, going against the national tide. Congressman Hurd’s story is great, but the closing of the article is a lesson for all Republicans moving forward in how to approach outreach and communicating with communities that might be new to us. In this episode, we explore what new approaches might look like, and why the old ones are useless.

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