Agency Leadership Podcast

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Chip Griffin and Gini Dietrich share practical advice for PR and marketing agency owners build better businesses.Read more »

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The doom and gloom episode

Aug 27 · 29 minutes

Chip and Gini started this episode with the idea that they were going to talk about whether you should share ideas with prospects before they sign on the dotted line. They were all set for a vigorous debate since they don’t entirely see eye-to-eye on the question. But then their usual witty banter at the top turned serious, and Gini prodded Chip to share his fairly gloomy forecast for the end of 2020. Tune in to this episode to hear why Chip is not optimistic about what November and December holds on a number of fronts. At the same time that they share their concerns, Gini and Chip also balance it with optimism that those who plan and innovate can still make it into 2021 in decent shape — or even better. Of course, as they always say: it depends. Transcript The following is a computer-generated transcript. Please listen to the audio to confirm accuracy. Chip Griffin Hello, and welcome to another episode of the Agency Leadership Podcast. I’m Chip Griffin, Gini Dietrich and I’m Gini Dietrich, Chip Griffin and we’re here today to give you an idea. But we’re going to charge you for it. We won’t give you an idea until you become a client of ours. No ideas. Not at all. Gini Dietrich I mean, I kind of agree with that. Well, I know we don’t agree on this, but no, Chip Griffin we don’t we don’t agree on this. Well, I think I think like most things where you and I think we don’t agree, and we start a show, because of that, we’re gonna find that there’s more common ground than we think because we go along, Gini Dietrich maybe, or maybe I’ll just argue with you to argue with you. You Chip Griffin know, I mean, why not? It’s 2020. So, Gini Dietrich and you’re you’re tired today, so I could just like, Chip Griffin I am tired. I just, Gini Dietrich yeah, I just I don’t know why. I mean, 2020 has been such a joy. I can’t imagine why anybody would be burned out. Yeah, Chip Griffin I just part of it is I’ve had too many conversations recently where we’ve talked about the rest of 2020 and I am I am Very, very pessimistic on where the rest of the year goes. But we’ll save that topic for another Gini Dietrich week. Now I want to talk about that instead of ideas. Chip Griffin I don’t think anybody really wants to hear my theories about q4 though, I would Gini Dietrich like to hear your theory so that I am better prepared because this is what I learned during the Great Recession. Everybody, all these economists were saying the sky is falling, the sky is falling, the sky is falling and I was like, Oh, please, it can’t be that bad. And then it was so I would like to be prepared. So let’s change our topic. Chip Griffin Well, this is a first and I’m not sure we will see if this episode actually ever airs because maybe you suit simply too depressing for me ...

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The doom and gloom episode

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