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On a hot, sunny day last week, Jim Montgomery pulled a 1958 Evinrude Lark outboard motor outside his repair shop for a tune-up. Montgomery pointed to the “fancy chrome on the hood,” a sign that, although the motor is now vintage, it was considered deluxe at the time. Montgomery owns Duke’s Outboard Service just outside Rhinelander. Long ago, he lost count of the number of Evinrude motors he’s fixed. “I have no idea. Just a lot. Thousands,” he said. But that stream of Evinrudes coming into his shop may start to gradually slow. Just over a month ago, the Wisconsin-based company caught boaters by surprise when it said it was stopping production of its outboard motors . Evinrude has been a national leader in manufacturing outboards for more than a century. But it blamed COVID-19, in part, for its decision. This 1958 Evinrude Lark outside Duke’s Outboard happens to belong to Jim Montgomery himself. Inside the shop are relics of Evinrude motors, parts, and advertising over the decades. From

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