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Episode Info:

Author and journalist Warren Berger joins us for the 26th episode of "The Innovation Engine" podcast to discuss the transformative power asking the right questions can have for businesses. We take a look at the five most important questions any business leader should know the answer to and discuss examples of billion dollar companies that were borne from seeking answers to seemingly simple questions. Warren's most recent book, A More Beautiful Question: The Power of Inquiry to Spark Breakthrough Ideas, was named one of Business Insider’s “20 Best Business Books to Read This Summer.” It has received acclaim from NY Times and Wall Street Journal best-selling author Daniel Pink and pioneer of the Lean Startup movement Eric Ries. Warren’s thoughts on innovation and related topics can be found in notable publications like Wired, the New York Times, Fast Company, the Harvard Business Review, and the Wall Street Journal. He’s also the author of CAD Monkeys, Dinosaur Babies and T-Shaped People: Inside the World of Design Thinking and How It Can Spark Creativity and Innovation and Glimmer: How Design Can Transform Your World.


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