About This Show
A weekly podcast by Chris Cooper, author of Two-Brain Business, Two-Brain Business 2.0, and Help First. Chris asks the BIG questions in the fitness industry and draws on 20 years of coaching experience to get the answers gym owners need to thrive.
Most Recent Episode
Episode 47: Starting From Scratch
3 days ago
Robin and Aaron Maier of Stone Brook Strength and Conditioning join us today.
They founded CrossFit Regina and operated it from 2007 until 2013. Since moving back to Manitoba, they have gotten the CrossFit itch again and have started CrossFit in their own basement. Learn how they started over and what they are doing differently at Stone Brook Strength.
Robin started CrossFit in 2007 as a New Year’s resolution and it has since became a way of life. She enjoys how the workouts are functionaland that they relate to making you stronger and fitter for real life. She enjoys working with people and helping them reach their goals.
Aaron started CrossFit in 2004 and began with his own homemade equipment. In 2007, he coerced his wife to start. They built a business from their garage to a huge gym. Then, in 2013, they sold their share and started over in Manitoba.
In this episode, we'll talk about their journey, what they're doing differently this time, and what they've learned.
1:52 Getting Started in Fitness
5:46 Where to Obtain First Clients
8:29 A Typical Day for a New Gym
9:10 Where to Spend Your Time
10:11 Adding a Partner to The Business
11:12 Leaving the Business Behind
12:18 The Last Straw
13:14 Selling a CrossFit Business
14:20 Getting Started Again
15:35 Working towards Critical Mass
18:26 Opening Up a New Location
21:32 What to Do Different
24:38 Diversifying Revenue Streams
27:20 Change in Mindset at New Location
30:12 Local CrossFit Competition
32:52 Starting from Scratch
33:46 How to Maintain a Happy Life