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About This Show
Connecting Entrepreneurs. Featuring interviews with entrepreneurs across a variety of industries, covering all aspects of entrepreneurship, including: social media, online marketing, business planning, goal setting, time management, team building, sales skills, and more.
Most Recent Episode
#022: Melissa Carlson and Rachel Abel - Founders, 818
Oct 14 14
The first ever episode with TWO guests!
Melissa Carlson and Rachel Abel are the founders of 818, which they describe as A Tiny Design Empire. 818 works with companies to help take their brand to another level. Both of these phenomenal women have extensive backgrounds, experience, and knowledge in advertising, logo design, and brand design.
Key Things From This Episode
Key Quotes:“Figure out how you’re going to set yourself apart.”“Just because we’re not huge, doesn’t mean we can’t take over the world.”“Keep an open mind.”
Things to Consider When Designing Your LogoIt’s important to keep it simple, so you can use it for all different types of application. Always think of the ways you may use it. You don’t need to put everything you want to say in your logo.
Know the difference between your logo and your brand. Your logo isn’t your brand. You need to think of all the other elements of your brand as well.
Melissa and Rachel’s FailureThey had a strategic planning meeting with a coach and set a few lofty goals. They did not hit those goals. The struggled with the fact that they did not hit their goals, but they keep focused on moving forward and continuing to go after goals.
Melissa and Rachel’s Success
Rated 5 out of
Great new show!
So excited to see where he takes this show! So far, great guests, great content, great show!!
Date published: 2014-05-06