Tradestreaming Podcast: The Business of Finance
About This Show
Tradestreaming is news, opinion, and analysis on the business of finance.
Candid conversations with senior executives, fintech entrepreneurs, investors, industry experts -- all weigh in on the trends impacting the industry and the disruptive impact technology is having on the business.
Where social media, technology and finance intersect.
Most Recent Episode
Accelerating mobile commerce and loyalty programs with Sionic Mobile's Ronald Herman
So many retailers are shooting to emulate Starbucks' loyalty program. But they're falling short. Way short. Why is that?
On the Tradestreaming Podcast this week, I speak with the founder and CEO of Sionic Mobile, Ronald Herman. Sionic is a mobile commerce platform provider and a fast-growing loyalty marketplace. We chat about the challenges and opportunities for SMBs to really embrace mobile commerce and how his firm designed a solution to minimize this friction. We talk about how e-giftcard rails weren't designed for large loyalty programs. Lastly, we discuss the industry's struggles with a payment consortium and how a marketplace structure could be a better mousetrap.
You can get this episode of the podcast, as well as over 140 previous episodes in our archive, at our website, http://www.tradestreaming.com. If you get value out of these episodes, please take a minute to rate us on iTunes. Doing so, helps other people find us. We're also available on SoundCloud.
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Here's my discussion with Sionic Mobile's Ronald Herman.
Rated 5 out of
This show always has great interviews and I learn a ton about new tools and investment sites. Zack doesn't disappoint
Date published: 2015-01-09