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Episode Info: This month's Client Attraction theme is LinkedIn. Subject-matter expert Brian Basilico will give an educational presentation about how to attract new clients through LinkedIn, followed by a live Q&A period. In this presentation you will learn some of the basics about using LinkedIn to promote and grow your personal brand and your business. More importantly, you will learn some “Why’s” and “How To’s” that will help you understand the biz behind the buzz! Brian Basilico is an award winning and internationally recognized author, speaker and online strategist. He’s the founder and president of B2b Interactive Marketing Inc., an award winning marketing consulting and production company in Aurora Illinois. B2b helps companies and non-profits, market their products and services through the effective use of on-line tools including; websites, blogs, eMail, social networking, Google, S.E.O., YouTube, and more. . Brian’s career spans over 35 years. Since starting his first production company in 1979, he’s produced thousands of projects for companies ranging from solopreneurs to Fortune 100. Brian combines years of marketing experience, with technical expertise, to build on-line campaigns that produce measurable results. As a musician, technician, programmer, producer and consultant, he has built a reputation for creativity, innovation, and translating “geek” into english. Brian is also an adjunct professor, trainer, author of many social networking and marketing blogs, and an avid podcaster. He has been featured in articles at Inc. and Entrepreneur magazines. Learn more at http://www.brianbasilico.com/Read more »

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