The Brand Socialite
About This Show
The Brand Socialite is a SOCIAL, social media podcast recorded live from a Bushwick, Brooklyn living room. Your host, Tracy Fay, crawls through the digital muck, sometimes bringing a friend or two along to get dirty, and testifies social media insights from the grunts working on the front lines. Come enjoy lively, usually inebriated, chats about the crazy world of social media.
Most Recent Episode
Jun 29 14
Hey ho, BSers! It's time to celebrate our nation's birthday! But, before you head out for the 4th of July weekend, why not sit back, relax and listen to the dulcimer tones of the 20th, yes, can you believe it, the 20th episode of The Brand Socialite podcast?! On this week's episode, we'll chat about Facebook's emotions experiment--people are pissed--and move quickly on to my special guest, Matthew Knell, V.P. of Social and Community at About.com. Matt will clue us in to how his team promotes so much content on a variety of channels. Social media luxury problems, am I right? How do they create their content calendars? How do they establish a single brand voice over all of their channels? And last, but not least we chat a little bit about the Community Manager's Meetup in NYC, which Matt helped cofound. And hey, if you're not in NYC you can check out the CM MeetUp livestreams. They're always entertaining! So chomp on a hotdog, blow up something for your nation (preferrably a small firecracker) and do your patriotic duty, it's time to listen to the About.com episode, y'all!
Follow Matthew Knell on Twitter- @MatthewKnell
Community Manager's Meetup in NYC-http://www.meetup.com/CMmeetup/
Follow The Brand Socialite on Twitter- @ModernUrbanLife
Follow the BS Facebook Page: www.Facebook.com/BrandSocialite
Visit Tracy's blog: www.ModernUrbanLiving.com